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The first Pixel 11 leak looks great, but it doesn’t tell us the most important thing

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Why This Matters

The upcoming Pixel 11 is shaping up to be a modest upgrade with a sleek design, but rising component costs and inflation could lead to a higher price point. This potential increase in price raises concerns for consumers about affordability and value, especially as other tech giants are also raising prices. The key question remains whether Google will keep the Pixel 11's price competitive or follow the trend of escalating costs in the industry.

Key Takeaways

It’s hard to believe it, but Pixel 11 leak season is already kicking into full gear.

Yesterday, Android Headlines shared CAD renders of the baseline Pixel 11, and so far, it looks like a decent upgrade. Assuming this leak is accurate, Google is slimming the display bezels, tweaking the camera bar on the back, and making the Pixel 11 ever so slightly thinner.

We were expecting the Pixel 11 to be a fairly minor upgrade over the Pixel 10, and this leak cements that idea. While that’s fine, there’s still a looming concern I have with Google’s next phone. It’s not revealed in this leak, but as we lead up to the Pixel 11’s release later this August, it’s something we all need to be thinking about.

Would you buy the Pixel 11 if its costs more than $799? 49 votes Yes 14 % No 71 % Maybe, depending on how much more expensive it is 14 %

The one thing that will make or break the Pixel 11

If you’ve paid any attention to the tech world over the last few months, you’ll know that things are … not great. RAM and other components are at an all-time premium, other costs are rising, and prices for you and me are only going up.

We saw a prime example of this in February with Samsung’s Galaxy S26 series. Despite all three phones being very iterative upgrades over their predecessors, prices still went up — and by a lot in some cases. The baseline Galaxy S26 now starts at $900 instead of $800, while the Galaxy S26 Plus increased by a whopping $180 for its 512GB storage variant.

And it’s not just new gadgets that are getting more expensive. Last week, Sony increased the prices of all its PlayStation 5 consoles. A PS5 Pro that launched for $700 in November 2024 will soon cost $900. No tech company is immune to the current global economy, including Google. And that’s what worries me about the Pixel 11.

There's a very real scenario where the Pixel 11 is more expensive than the $799 Pixel 10.

Let’s say this latest Pixel 11 leak is accurate, including its smaller bezel and slightly thinner design. It’s also safe to assume that the phone will be powered by Google’s upcoming Tensor G6 chipset, which will presumably be the first Tensor chip manufactured using TSMC’s powerful (and expensive) 2nm design.

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