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Google Hints at a New Fitness Health Wearable, Hidden in a Steph Curry Video

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Why This Matters

Google's teaser of a new wearable, hinted at through a Steph Curry video, signals the company's potential entry into the wrist-based health monitoring device market, possibly competing with established players like Whoop and Fitbit. This development could lead to more advanced, screenless health wearables that integrate seamlessly with Google's ecosystem, offering consumers new ways to track and improve their wellness. The collaboration with Curry highlights Google's focus on sports and health performance, emphasizing innovation in fitness technology.

Key Takeaways

In a 15-second clip posted on Tuesday by NBA star and Google performance advisor Steph Curry, there's an Easter egg hinting at what could be a notable new wearable launch from Google. The paid partnership shows Curry dribbling and shooting a basketball, followed by the Google logo, but it's the band on his wrist that caught my eye.

A gray wristband with neon orange piping and a strap adjuster sits on Curry's wrist. There's no screen, reminding us of the Whoop wrist-based wearable, which announced on Tuesday that it raised $575 million in funding, bringing its valuation to $10.1 billion.

If it is similar to Whoop, the new Google wearable may be able to monitor sleep, stress, recovery and overall health by tracking wrist-based metrics such as skin temperature, heart rate, blood oxygen levels and daily behaviors.

You can spot the gray-and-orange wearable on Curry's wrist here. Stephen Curry/Google/Instagram/Screenshot by CNET

"I'm excited for what this is going to mean for the world, for health and wellness. It's the first of its kind, in a way," Curry says in a voiceover. "I won't spoil it. You're going to have to see it for yourself." The video's text adds, "A new relationship with your health. Coming soon."

When asked about the potential new launch, a Google representative responded, "Our performance advisor has been working with the team to cook up something special 👀. More to share soon."

Aside from not having a screen, it will be interesting to see how Google differentiates this new device from its current line of wearables, which includes Pixel smartwatches and five Fitbit models.

In a comment on the video, the account for Fitbit, Google's current wearable fitness tracker, responded with the eyes emoji.

Why Curry?

In August 2025, at the Made by Google event, the company announced a long-term partnership with Curry, who signed on as Google's performance advisor across Google Health, Google Pixel and Google Cloud. As part of his role, Curry assists Google in training its algorithm and designing new products and features.

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