GoKawiilGoogle News has begun showing Polymarket bets and odds alongside actual stories, according to a report by Futurism . These look to appear as large blocks that include links to numerous ways for people to lose their money.
Bets tend to appear in the "For you" section of Google News, which is supposed to be tailored to a person's particular interests. Futurism notes that the platform actually placed a Polymarket bet as the top news result when inquiring about the price of Bitcoin.
The publication saw links to the prediction market all over Google News, including in searches. It popped up in queries regarding the Strait of Hormuz, which presents a link that lets people bet on the number of ships that would be allowed to pass through the critical passageway. The report even indicates that users were able to set the gambling platform as a source, which directs readers to an aggregate page of other Polymarket links.
There's a caveat here. I wasn't personally able to confirm most of these results. This could indicate that Google has quietly made some changes behind the scenes following Futurism's initial report.
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Complaints from users on social media indicate that Google started doing this at the tail-end of March. However, one user noted all the way back in January that Polymarket results had started showing up in the news section of a traditional Google search. I was able to replicate that one.
Lawrence Bonk/Google News
Engadget has reached out to Google to see just what's going on here and if it plans to continue displaying Polymarket bets alongside actual news stories. The company did announce a partnership with both Polymarket and Kalshi back in November. This deal indicated the two gambling platforms would feed prediction data into Google's finance platform, but didn't say anything about News.
It's pretty easy to see why Polymarket would be attractive to Google's algorithms. The platform generates huge numbers on pages that are constantly updated. This could make these algorithms think the links are leading to valuable news stories and not, you know, a place to bet on human misery .
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