Skip to content
Tech News
← Back to articles

Jeff Bezos’ Space Company Just Screwed Up Very, Very Badly

read original get Blue Origin New Shepard → more articles
Why This Matters

The recent Blue Origin launch highlights the ongoing challenges and risks in space exploration, emphasizing that even with advancements like rocket reusability, achieving reliable satellite deployment remains complex. This setback underscores the competitive nature of the space industry, where reliability and precision are critical for securing contracts and advancing missions. For consumers and the industry alike, it serves as a reminder of the technical hurdles still to overcome in making space travel more routine and dependable.

Key Takeaways

Sign up to see the future, today Can’t-miss innovations from the bleeding edge of science and tech Email address Sign Up Thank you!

It was a bittersweet launch for Jeff Bezos’ Blue Origin.

The space company successfully reused one of its New Glenn rocket boosters for the first time, bringing it closer to competing with its archrival SpaceX. Footage shared by Bezos shows the massive rocket carefully slowing its descent to safely land on a drone ship called “Jacklyn.”

However, the rest of the planned launch didn’t go so well. The rocket failed to deliver a communications satellite for customer AST SpaceMobile, placing it “into a lower than planned orbit” that rendered it useless, the latter company admitted in a press release.

“While the satellite separated from the launch vehicle and powered on, the altitude is too low to sustain operations with its on-board thruster technology and will de-orbited,” AST SpaceMobile admitted, noting that insurance will pay the “cost of the satellite.”

It was an embarrassing setback after over a decade of development of Blue Origin’s New Glenn rocket, which made its maiden voyage to space in January 2025 but failed to recover its first stage at the time.

Bezos’ space company is still hoping to use the heavy-lift rocket to launch its Blue Moon lunar lander for NASA’s upcoming Artemis missions. While successfully reusing its booster is certainly a step in the right direction, not being able to deliver a small communications satellite into the proper orbit isn’t nearly as reassuring.

In contrast, SpaceX’s Starship, which is also being tapped by NASA to land astronauts on the lunar surface, has successfully deployed Starlink satellite “simulators” during its most recent test launches, though it has yet to deliver real ones into orbit.

The New Glenn rocket stands at 322 feet tall including both of its stages, while Starship stands at roughly 400 feet, including its Super Heavy booster. The former is rated to carry just shy of 100,000 pounds to low-Earth orbit, while SpaceX’s latest iteration of its Starship, dubbed V3, is rated for roughly twice that.

Despite its latest setback, Blue Origin is going full steam ahead with its plans to help NASA return humans to the Moon in over half a century. In fact, as TechCrunch reports, the original plan for its latest New Glenn launch was to take up an uncrewed first version of its Blue Moon lander, before settling on delivering the AST SpaceMobile satellite instead.

... continue reading