GoKawiilTL;DR Google has officially launched the “Google Fitbit Air,” confirming months of rumors about its new screenless fitness tracker.
The fitness tracker offers passive wellness tracking with a suite of health sensors, automatic workout detection, and up to seven days of battery life.
It is now available for preorder, priced at $99 and includes three months of Google Health Premium.
The Google Fitbit Air is now official, confirming months of rumors about the company’s new screenless fitness tracker. Alongside the launch, Google also introduced the new Google Health app and Google Health Coach, positioning the Fitbit Air as the minimalist entry point into its evolving wellness platform. Rather than piling on smartwatch features, the Google Fitbit Air focuses on passive tracking while still tapping into one of the biggest health platforms in wearables.
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The Fitbit Air is Google’s take on a WHOOP-style tracking experience, meaning users aren’t meant to interact with the device much at all. To that end, the lightweight, minimalist band-style tracker has no screen or buttons, and its haptic motor is currently reserved for silent sleep alarms rather than general notifications. It’s also noticeably smaller than anything else in Fitbit’s current lineup, according to Google, roughly 25% smaller than the Fitbit Luxe.
It will land in four standard colorways, including Obsidian, Fog, Lavender, and Berry, alongside a special edition Stephen Curry band. All Fitbit Air bands are designed to swap quickly so shoppers can mix and match with additional styles sold separately. The tracker itself weighs just 5.2g, or 12g with a band attached, and boasts battery life rated for up to seven days, with fast charging delivering roughly a full day of use in just five minutes. A complete recharge takes about 90 minutes.
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