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TL;DR Ferrari has unveiled the Luce, its first-ever EV, featuring a futuristic OLED dashboard designed by Samsung Display.
The car’s layered dashboard uses Samsung’s HIAA display technology, originally developed for Galaxy phone punch-hole cameras, to combine OLED screens with real mechanical gauges.
Luce’s overall design was done by former Apple design chief Jony Ive, the man who helped shape the iPhone hardware for years.
At a time when most modern cars are replacing physical controls with giant flat touchscreens, Ferrari is trying something very different with its new Luce supercar, its first-ever EV. And surprisingly, the tech behind it originates from Samsung’s Galaxy phones.
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Samsung Display announced that it is exclusively supplying four OLED panels for the Ferrari Luce, including a futuristic layered instrument cluster unlike anything we’ve seen on a production car yet.
Samsung Display/Ferrari
The setup combines two OLED panels stacked on top of each other with real mechanical hands moving between them. The result looks less like a traditional car dashboard and more like a giant interactive smartwatch interface.
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