GoKawiilFor years, our social media experiences have been dominated by Big Tech players like Meta (Facebook, Instagram, WhatsApp), Google (YouTube), Snapchat, TikTok, and X. But a growing number of startups are taking aim at these giants by building new, often smaller and more personal social networking experiences to connect people with friends, interests, and tighter-knit communities.
If you’re looking for a way to extricate yourself from the grip of traditional social media and Big Tech products in general, there are a number of interesting alternatives available. Many of them cater to Gen Z and younger, a group that’s often more willing to build their social networks within new spaces compared to people with well-established networks that sit on aging platforms.
Below are some of our favorites, all of which are worth a download.
Retro
Image Credits:Romain Dillet / TechCrunch
Retro is a thoughtfully designed photo-sharing app focused on building connections with friends in a more private format. Created by two former Instagram team members, Nathan Sharp and Ryan Olson, the app offers simple ways to share photos with the people in your life who matter, as well as others that help you reconnect with your own memories. You can select certain photos to highlight every week, dump photos into albums, and find and follow others via search features. You also have your own user profile that includes privacy controls that allow you to choose which of your friends can see more than your most recent month’s worth of photos.
Retro: iOS/Android
Cosmos
Image Credits:Cosmos
Are you the creative type who’s sick of the AI slop on Pinterest? Another app, Cosmos, could offer an escape. Dubbed a “space for inspiration,” Cosmos allows you to search by color, keyword, or image, to shape a profile based on your taste. You can also follow friends and other tastemakers and collaborate with others on collections. Overall, the app is a bit more elevated than Pinterest, and it can also be used to shop for interesting products that match your style.
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