Creativity is currency

Success in the Imagination Era will belong to those who master it. A couple of years ago, I started noticing a quiet anxiety beneath the surface of nearly every leadership conversation I was having. It wasn’t about talent pipelines or quarterly earnings. It was something more existential: the fear that in racing to adopt every new AI tool, organizations were inadvertently engineering the most human parts of their culture out of existence. The spreadsheets were getting smarter. The people felt less seen.