GoKawiilEdgar Cervantes / Android Authority
TL;DR Meta will soon start using your activity outside its apps to personalize your home feeds and interactions with its AI chatbot.
You can choose to disable personalization, but it will not stop Meta from collecting your data.
The changes will start rolling out next month in the US and several other countries.
Meta will soon start using your data from other businesses to personalize your feed and its AI responses to your queries. The company announced in a blog post that it’s changing how it uses data shared by businesses (via Neowin).
Right now, Meta uses your activity on third-party apps and services to show you more relevant ads on its platforms. While that in itself is something many users dislike, the company will now also use this data to personalize your feed and AI chats.
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The company also announced that it’s changing how you manage your data. Instead of the two options available right now: “Your activity off Meta technologies” and “Activity from other businesses,” it will soon only offer the “Activity from other businesses” option to users.
You will still be able to use this setting to disable personalization. However, Meta clarifies that this won’t stop it from collecting your data. Businesses can still share your data with Meta, and it will use that data to improve its services, per its privacy policy. Meta will simply not use this to personalize content for you. Its “services” also include Meta AI, which means your data can (and will) be used for training purposes.
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