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A rare look inside the durability lab where Apple tortures its products

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Apple puts its products through a lot of tests during the development process, intended to ensure they have a long and reliable life even in challenging conditions. The company tests at least 10,000 iPhones prior to launch in an attempt to cover all the bases.

It’s not often the iPhone maker lets outsiders into its labs, but Apple invited some of those attending WWDC 2025 to visit one to see for themselves the conditions it expects its gadgets to survive …

To be clear, it’s not the first time Apple has let outsiders take a look around one of its durability testing labs. MKBHD last year got his own tour, and shared some videos from that. But Counterpoint has this year provided a more detailed description of what those tests involve.

They fall into four categories:

Environmental

Water

Impact

Vibration

Environmental

These tests are intended to replicate the climate challenges faced by devices which are used in 175 countries around the world.

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