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Key Takeaways Small to midsize businesses embody the American dream. They are cloaked in the belief in hard work that America was founded upon.
SMBs create the majority of the country’s new jobs, they strengthen communities, their leaders are uniquely skilled at seeing around corners, and they have a real pulse on what’s happening in business.
SMB leaders can double down on what’s made them successful by hiring local people, chasing innovation, connecting to purpose and staying rooted in their values.
As we celebrate America’s 250th birthday, I’ve been reflecting on how small to midsize businesses (SMBs) are the American Dream personified. In America, if you come up with a creative idea, work hard and treat people well, then you have a fair chance at building a successful company. SMBs are cloaked in the belief in hard work that America was founded upon.
This is a major reason why SMBs have long been the backbone of the American economy. They make up 99% of all U.S. companies and generate the vast majority of the country’s new jobs. Their leaders are uniquely skilled at seeing around corners. They have a real pulse on what’s happening in business — because they are living it every day.
America’s 250th birthday serves as not only a chance to look back at how SMBs have helped drive our country forward but also to look ahead at how they can continue to be a source of innovation and hope.
Here are four ways small business leaders can double down on what’s made them successful, as the next chapters of America’s business story unfold.
Stay loyal to local
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