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Key Takeaways If you want your staff to perform well, focus on positioning. Start with communication. Choose a platform. Choose how you’ll address issues.
When it comes to business communication, don’t take the lazy approach and text them. Use email as a platform so your staff gets used to it.
Imagine getting an 8 p.m. text from one of your staff asking to move their hours. Normally, you respond. Another day, another team member sends a midnight text that they will be late for the early morning briefing. On your way to the office, one of the top managers holds you up in the hallway to give you a report on the last quarter.
Each of these informal communications slowly kills your authority. Informal becomes your default mode. And this casual culture slowly decreases your authority through thousands of texts, hallway discussions and skipped agendas. This slowly leads to underperformance, missed deadlines and higher rates of burnout caused by misunderstandings.
When you need to hit goals or bring up serious underperformance, casual mode works against you. Why is that? Because you’ve unconsciously trained staff to not take you and your meetings seriously.
But if you shift the dynamic in your environment, positive outcomes will follow. The first step in building a culture of performance is to standardise the communication.
Where you talk matters: Platform determines outcome
Have you ever checked anyone’s LinkedIn profile and been surprised by how different they sound compared to their X profile? Platform matters. Where you will declare your meeting matters. Modality of communication matters.
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