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Samsung's new Galaxy Z Fold 8 Ultra is impressive, but it's not the flagship I'm drawn to

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Why This Matters

Samsung's Galaxy Z Fold 8 Ultra introduces a premium foldable experience with innovative design and features, but the more affordable Galaxy Z Fold 8 offers compelling value with minor compromises. This highlights Samsung's strategy to cater to different consumer needs in the evolving foldable smartphone market, emphasizing both innovation and affordability.

Key Takeaways

Adam Doud / ZDNET

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ZDNET's key takeaways

Samsung launched three foldable phones at its Unpacked event in London.

The top-tier phone was the Samsung Galaxy Z Fold 8 Ultra.

However, the Samsung Galaxy Z Fold 8 has a different form factor that's very compelling.

Now that Samsung Unpacked is over and all the phones have been announced, you may be clamoring to get your preorder in for the all-new Samsung Galaxy Z Fold 8 Ultra. It is, after all, the first Samsung foldable to bear the "Ultra" moniker.

Also: Everything announced at Samsung Unpacked 2026: New foldables, smartwatches, more

But you might want to hold on for a moment and check out the Samsung Galaxy Fold 8, too. Yes, the Fold 8 Ultra has a lot going for it, but the Fold 8 makes a strong argument for itself, as well. Here are some of the pros and cons you might want to consider before dropping a serious chunk of change on Samsung's latest foldable.

The price is right

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