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Google Discover is getting an AI chatbot-tuned feed

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Why This Matters

Google Discover is introducing an AI-powered chatbot feature that allows users to customize their content feed by describing their preferences, making content curation more intuitive and personalized. This update enhances user control over what they see, aligning with broader industry trends toward AI-driven personalization in content delivery. Additionally, Google is expanding personalization options across its news and search platforms, emphasizing tailored experiences for consumers and publishers alike.

Key Takeaways

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Google will soon allow you to customize your Discover feed by describing what you want to see. The new feature, rolling out to the Google app in the “coming days,” will use AI to automatically tweak your feed and “remember” your preferences for future visits.

You’ll find the option within the three-dot menu on your Discover feed. As shown in a video shared by Google, tapping the feature will open a chatbot-style interface, where you’ll be able to describe your preferences. The chatbot will confirm your choices and lay out the types of content it will prioritize, but you’ll also have the option to add more information if it doesn’t get it quite right. From there, you can hit “Refresh your feed” for the changes to take effect.

This might make it easier to control what you see in your Discover feed, which serves up recommended articles based on your activity across Google’s search engine and apps. Aside from Google Discover, several social media apps have added ways to customize your feeds with AI, including YouTube, Instagram, Bluesky, and X.

Google announced a couple of other changes as well, including the ability to personalize daily audio briefings in the Google News app on Android.

You can now choose the topics you want to hear about in your Google News audio briefing. Image: Google

There’s also an update to Preferred Sources, a feature that lets you see more of your favorite outlets across Search’s “top stories” section, AI Overviews, and AI Mode. With the change, publishers can place an interactive “Preferred Sources” button on their sites, which readers can select to quickly add it to their list without navigating away from the webpage.