From virtual try-on to AI agents, the last 10 years were as instructive as what’s to come Returning to Paris for the 10th anniversary of VivaTech felt like looking through a time capsule of innovation.
What to expect: Beauty tech’s next decade
Why This Matters
Beauty tech has moved from novelty virtual try-on demos to AI agents in roughly a decade, and events like VivaTech serve as a barometer for that shift. For the industry, it signals that beauty brands are now competing on AI and personalization infrastructure, not just products. For consumers, it points to more automated, individualized shopping and discovery experiences ahead.
Key Takeaways
- Beauty tech's first decade was defined by virtual try-on; the next looks centered on AI agents.
- VivaTech's 10th anniversary in Paris offers a checkpoint for measuring a decade of innovation.
- Lessons from the past 10 years are framed as a guide to what beauty brands should expect next.
Worth a Look
Foreo Luna 4 Facial Cleansing Device — If beauty tech's last decade taught us anything, it's that at-home devices now do serious work i the mirror. The Foreo Luna 4 pairs silicone sonic cleansing with an app that tailors routines to your skin, a tangible example of the connected beauty gadgets shaping the next ten years.
See Foreo Luna 4 Facial Cleansing Device on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Get alerts for these topics