Muse can use your email, payment information, and online accounts to complete tasks autonomously. First, Meta has to convince users to trust it. Meta unveiled on Tuesday its new personal AI agent, Muse, which it says can actively perform tasks on behalf of users. CEO Mark Zuckerberg announced Muse in an Instagram post Tuesday. It can send emails, book travel, fill out web forms, and negotiate on a user’s behalf, Meta says. The agent runs on Muse Spark, which Meta describes as its most capable model built for agentic work. View this post on Instagram The agent is rolling out in the U.S. as a standalone iOS and Android app. It is also available at muse.ai and works inside WhatsApp. It is free for most uses, with subscription plans for people who want the agent to handle longer or more complicated tasks. Meta says its AI glasses will soon support Muse as well.
Meta wants its new AI agent to run your digital life
Why This Matters
Meta is pushing past chatbots into autonomous agents that act on users' behalf, asking for access to email, payment details, and online accounts. That makes trust and privacy the central question, especially for a company with a contested data-handling record. Distribution through WhatsApp, a standalone app, the web, and soon AI glasses could put agentic AI in front of a massive audience fast.
Key Takeaways
- Muse, powered by Meta's Muse Spark model, can send emails, book travel, fill out forms, and negotiate autonomously.
- It's rolling out in the U.S. via iOS/Android apps, muse.ai, and WhatsApp, free for most uses with paid tiers for heavier tasks; AI glasses support is coming.
- The hurdle is trust: the agent needs access to email, payments, and accounts, which raises privacy and security stakes.
Worth a Look
Ray-Ban Meta Wayfarer Smart Glasses — Meta says its AI glasses will soon support Muse, so these are the hands-free way to talk to the agent while you're out and about. They pack open-ear audio and a camera into a classic Wayfarer frame, letting you ask Meta AI questions without pulling out your phone.
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