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iPhone 18 live blog: On the ground at Apple’s biggest event

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Why This Matters

This is the first iPhone keynote led by Apple's new CEO John Ternus, and it's rumored to debut a foldable iPhone — a rare new halo product for Apple's most important business line. The event may also break with tradition by holding the standard iPhone 18 back to the new year, and memory-chip shortages could push prices higher across the lineup.

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It’s not just time for any old Apple event, but one that’s expected to usher in a new era for the company. This is the first iPhone keynote to be led by Apple’s newly anointed CEO John Ternus, and all signs and rumors have been pointing to it being the one that also debuts a foldable iPhone. Ternus has already billed this as “a huge launch . . . that’s going to be phenomenal.” What bigger and flashier way to step into the limelight than with a new halo product of an iPhone?

We’re also likely to hear about OS updates, Apple Watches, and possibly some AirPods. But this might be an unconventional event in more ways than one. It’s also possible the standard iPhone 18 won’t come until the new year — leaving just the pricey Pros and folding phone to be announced. And with RAMageddon raging on, there’s a chance everything will be more expensive this time around, too.

That’s why we’re here, live, to cover it all. The event is scheduled to begin at 10AM PT / 1PM ET, and you can follow along with us and all our updates here.