GoKawiilApple unveils foldable iPhone Duo alongside pricier iPhone 18 Pro line
At its 'Surprise and Shine' event, Apple introduced its first foldable phone, the iPhone Duo, priced around $2,000, which automatically adjusts its display based on orientation. The company also launched the iPhone 18 Pro and Pro Max at higher prices, alongside updates to iOS 27 and WatchOS 27, including a revamped Siri. This event also marked John Ternus' debut as CEO leading an Apple hardware launch.
GoKawiil's interpretation of the reporting above, not reported fact.
The steep price of the Duo and broader price hikes across the lineup signal how component costs, like RAM, are reshaping smartphone pricing industry-wide. Ternus' first keynote as CEO also offers early signals about Apple's product design priorities under new leadership.
- Apple's first foldable iPhone, the Duo, costs about $2,000 and preorders start in October.
- iPhone 18 Pro and Pro Max saw price increases despite being seen as the event's practical highlight.
- John Ternus made his debut as CEO leading an Apple hardware launch event.
Apple MagSafe Charger — If a new iPhone is in your future after Apple's event, the MagSafe Charger is the simplest way to top it up — it snaps magnetically to the back of the phone and charges wirelessly. It's a first-party accessory that keeps working across iPhone generations, so it's a safe buy whether you upgrade now or later.
See Apple MagSafe Charger on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: cnet.com — Lori Grunin, 2026-09-09
Published there as: “My Favorite Things From Apple’s iPhone 18 Event”
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