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Key Takeaways On Wednesday, Apple introduced its first foldable phone, the iPhone Duo, which is priced at $1,999.
The company’s new CEO, former head of hardware engineering John Ternus, took over earlier this month and led the event.
Apple also announced the new iPhone 18 Pro and Pro Max, revamped AirPods and upgraded Apple Watches.
Apple’s “Surprise and Shine” event on Wednesday was packed with new products, from the foldable iPhone Duo to an Apple Watch equipped with upgraded heart rate sensors. Apple also released the newest generation of iPhones, Apple Watches and AirPods.
The event, Apple’s biggest launch of the year, also signaled a shift in leadership. The company’s new CEO, former head of hardware engineering John Ternus, took over on September 1 and delivered the opening remarks at the event. He initially focused on AI and the standard it needs to meet to improve lives, from all-day battery life to an enhanced visual experience.
“Today we’re going to take these abilities even further with the next generation of iPhone,” Ternus said at the event.
Here’s what Apple announced.
iPhone Duo foldable phone
“Others have created foldables that feel like two screens stuck together,” Ternus said. “We started with the experience that we would want for ourselves.”
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