Apple unveils $1,999 foldable iPhone Duo as John Ternus debuts as CEO
Apple's 'Surprise and Shine' event introduced the iPhone Duo, its first foldable phone priced at $1,999, alongside the iPhone 18 Pro and Pro Max, updated AirPods, and Apple Watches with improved heart rate sensors. The event marked the public debut of John Ternus, who became Apple's CEO on September 1 after leading hardware engineering, and who opened the show discussing AI's role in daily life.
GoKawiil's interpretation of the reporting above, not reported fact.
The launch signals Apple's entry into the foldable market years after rivals like Samsung, betting on a design built around a single adjustable screen rather than a dual-display hinge. It also marks a leadership transition test, as Ternus's first major keynote sets the tone for Apple's product direction under new management.
- Apple's first foldable, the iPhone Duo, costs $1,999 and doubles as an Apple Pencil-compatible device.
- New CEO John Ternus led the event just weeks after taking over from previous leadership.
- Apple also refreshed its iPhone 18 Pro line, AirPods, and Apple Watch with new health sensors.
Apple AirPods Pro 2 Wireless Earbuds — With Apple refreshing its AirPods lineup alongside the new iPhones, the AirPods Pro 2 remain the go-to companion for anyone in the ecosystem. Active Noise Cancellation, Adaptive Audio and instant pairing make them an easy upgrade whether or not you spring for a foldable iPhone.
See Apple AirPods Pro 2 Wireless Earbuds on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: entrepreneur.com — Sherin Shibu, 2026-09-09
Published there as: “Apple Introduces Its Most Expensive and Innovative iPhone Yet, the $1,999 Foldable iPhone Duo”
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