The heads of artificial intelligence (AI) firms should decide if new versions of the technology should be released, Nvidia boss Jensen Huang has said in response to growing concerns about AI's threat to humans.
"We don't need new laws or regulations," Huang said, adding that there should not be a "false choice" between the speed of innovation and the safety of AI products.
Nvidia is the biggest company in the world by valuation, with its profits having boomed as a result of rampant demand for the AI computing chips it makes.
Huang's stance on AI safety contrasts with those in the industry who have recently expressed fears that the technology could wipe out humanity.
A post from an artificial intelligence researcher who quit AI firm Anthropic went viral last week after it claimed AI could kill all humans by the end of the decade if left unchecked.
Other AI executives and experts responded saying they agreed. Then, over the weekend, Anthropic chief executive Dario Amodei called for the pace of all AI development to slow, external and urged governments to regulate the industry.
The post was applauded by OpenAI chief exuecutive Sam Altman, co-founder of Google's DeepMind Demis Hassabis, and Elon Musk, owner of social media site X and AI assistant Grok.
However, some industry figures have said the fears were overblown and were being jumped on to generate hype for the industry.
Addressing the potential dangers of AI at a salesforce conference in San Francisco on Tuesday, Huang referred to current advances as "a new industrial revolution" but insisted that AI companies should be left to essentially regulate themselves.
"Safety is paramount. However, safety is an engineering problem," Huang said.
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