The lifestyle mogul took the stage at the Fast Company Innovation Festival to explain why she’s betting on AI for home maintenance. Martha Stewart built a career around helping people care for their homes. Her latest idea is to put that work in an app.
Martha Stewart thinks AI can make homeownership less complicated
Why This Matters
Martha Stewart's move to embed AI-driven home maintenance guidance into an app signals how legacy lifestyle brands are adapting to tech trends to stay relevant with consumers. It also reflects a broader industry push to use AI for everyday practical tasks, potentially reshaping how homeowners access expert advice without hiring professionals.
Key Takeaways
- Martha Stewart is leveraging her home-expertise brand to launch an AI-powered app for homeownership tasks.
- The move highlights how traditional lifestyle and media figures are embracing AI to modernize their offerings.
- This reflects a growing trend of AI tools targeting everyday practical needs like home maintenance.
Worth a Look
Amazon Echo Show 8 — If home maintenance is going digital thanks to AI-driven apps like Martha Stewart's, a smart display like the Echo Show 8 is a great hub for tracking reminders, schedules, and to-do lists around the house. It lets you pull up maintenance apps, set voice reminders for filter changes or seasonal upkeep, and keep your home running smoothly with hands-free convenience.
See Amazon Echo Show 8 on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Get alerts for these topics