GoKawiilApple lays off Fitness+ audio staff amid broader service review
Apple has cut a small number of employees working on Fitness+ audio content, including the Time to Walk and Time to Run series, according to Bloomberg's Mark Gurman. He says new episodes will continue but less frequently, and the layoffs are seen internally as the start of larger cost-cutting changes to come rather than a one-off trim.
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Fitness+ has faced scrutiny over high production costs and subscriber churn, and its leadership was recently shifted to services chief Eddy Cue and health chief Sumbul Desai, signaling a push for a more competitive health strategy. Gurman suggests Fitness+ could eventually be folded into Apple's revamped Health app, which would mark a significant restructuring of how Apple packages its fitness offerings.
- Apple cut a handful of Fitness+ audio production employees.
- The move is viewed internally as the first step toward deeper cost-cutting.
- Fitness+ may eventually be merged into Apple's redesigned Health app.
Apple Watch Series 9 — Since Apple Fitness+ is built around Apple Watch integration for tracking workouts and metrics, the Apple Watch Series 9 remains the best way to get the most out of the service's guided sessions. It pairs seamlessly with Fitness+ content like Time to Walk and Time to Run, giving you real-time stats right on your wrist.
See Apple Watch Series 9 on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: 9to5mac.com — Chance Miller, 2026-09-21
Published there as: “Apple Fitness+ team hit by layoffs, as ‘major changes’ reportedly loom”
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