GoKawiilApple launches $349.99 Beats 360 headphones with Apple Account switching, no wired audio
Apple has released the Beats 360, a new $349.99 over-ear headphone that sits between Beats Studio Pro and AirPods Max in price. The headphones use custom Beats silicon but now support automatic device switching tied to a user's Apple Account, Hey Siri, and Find My integration, alongside stronger noise cancellation, louder output, IPX4 water resistance, and longer battery life than Studio Pro. Apple simultaneously cut the price of Beats Studio Pro to $299.99, though the new 360 model drops wired connectivity entirely.
GoKawiil's interpretation of the reporting above, not reported fact.
By giving a mid-priced Beats product genuine Apple ecosystem features like seamless switching and Find My, Apple is narrowing the gap between its budget audio line and the premium AirPods Max without matching its price. The removal of wired support, however, signals Apple's continued push toward an all-wireless audio strategy, which could frustrate audiophiles or professionals who rely on cables for reliability.
- Beats 360 costs $349.99 and adds Apple Account device switching, Hey Siri, and Find My support.
- The headphones lack a wired connection option, a notable omission versus rivals and prior Beats models.
- Beats Studio Pro's price permanently drops to $299.99 following the new launch.
Beats 360 Headphones — The Beats 360 bring Apple ecosystem perks like automatic device switching, Hey Siri, and Find My integration at a friendlier price than the AirPods Max. If you want that seamless Apple experience without paying flagship prices, these are a compelling middle-ground pick.
See Beats 360 Headphones on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: 9to5mac.com — Michael Burkhardt, 2026-09-22
Published there as: “Review: Beats 360 are the closest Apple headphones to AirPods Max, with one caveat”
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