YouTube launches Custom Feeds letting users build separate recommendation lists
YouTube is rolling out Custom Feeds, a feature that lets viewers create and save multiple recommendation feeds using conversational prompts, such as one for wind-down documentaries or commute podcasts. These feeds appear on the Homepage and refresh automatically with new suggestions. The feature expands on a prior experiment and will launch this fall for US users on web, mobile, and TV.
GoKawiil's interpretation of the reporting above, not reported fact.
By letting users separate niche interests from their main feed, YouTube could reduce the common complaint that watching one offbeat video skews recommendations for days. This suggests YouTube is trying to give viewers more direct control over the algorithm rather than relying solely on passive watch-history tracking, which could improve satisfaction and time spent on the platform.
- Custom Feeds let users build multiple saved recommendation feeds via chatbot-style prompts.
- Feeds automatically refresh and live alongside the main Home tab.
- Rolling out this fall to US users across web, mobile, and TV.
Source: androidauthority.com, 2026-09-23
Published there as: “YouTube is finally giving you more control over what shows up on your Home feed”
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