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YouTube launches Custom Feeds letting users build separate recommendation lists

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GoKawiil Brief

YouTube is rolling out Custom Feeds, a feature that lets viewers create and save multiple recommendation feeds using conversational prompts, such as one for wind-down documentaries or commute podcasts. These feeds appear on the Homepage and refresh automatically with new suggestions. The feature expands on a prior experiment and will launch this fall for US users on web, mobile, and TV.

Why It Matters

GoKawiil's interpretation of the reporting above, not reported fact.

By letting users separate niche interests from their main feed, YouTube could reduce the common complaint that watching one offbeat video skews recommendations for days. This suggests YouTube is trying to give viewers more direct control over the algorithm rather than relying solely on passive watch-history tracking, which could improve satisfaction and time spent on the platform.

Key Takeaways

Source: androidauthority.com, 2026-09-23

Published there as: “YouTube is finally giving you more control over what shows up on your Home feed”

Read the original report → The summary and analysis above are GoKawiil's own, written from reporting by the source above. Facts and quotes belong to the original publisher.