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Meta launches Lisa-branded smart glasses, cuts Adventurer price to $249

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GoKawiil Brief

At Meta Connect 2026, Meta unveiled two celebrity-branded smart glasses with Blackpink's Lisa: the Meta Adventurer Lisa Edition and a new cat-eye Meta Capri Lisa Edition, both starting at $399. Meta also refreshed its Kylie Jenner line with an Ivory Starfire frame, introduced a cheaper $249 black Adventurer model, and debuted a new non-branded Nova frame style resembling Ray-Ban's Headliner.

Why It Matters

GoKawiil's interpretation of the reporting above, not reported fact.

The celebrity collaborations suggest Meta is leaning on star power to differentiate its smart glasses in a crowded wearables market, following its earlier Kylie Jenner partnership. Lowering the entry price to $249 could indicate an effort to widen adoption beyond fashion-conscious buyers toward more price-sensitive consumers.

Key Takeaways
Worth a Look

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Source: engadget.com — Ian Carlos Campbell, 2026-09-23

Published there as: “Meta's next smart glasses collab is with Blackpink's Lisa”

Read the original report → The summary and analysis above are GoKawiil's own, written from reporting by the source above. Facts and quotes belong to the original publisher.