GoKawiilKFC Switches Soda Supplier to Coca-Cola, Dropping Pepsi
KFC has become the latest major brand to begin serving Coca-Cola products instead of PepsiCo beverages, joining other large chains that have made the switch. Marriott hotels and Costco food courts have also moved to Coca-Cola in recent years, continuing a shift away from Pepsi at high-profile foodservice accounts.
GoKawiil's interpretation of the reporting above, not reported fact.
Losing large-volume partners like KFC, Marriott and Costco could weaken Pepsi's foodservice distribution footprint relative to Coca-Cola, which has reportedly been gaining share in these beverage contracts. These kinds of switches may signal broader momentum for Coca-Cola in the competitive battle for fountain and retail soda placements, though the specific reasons behind each brand's decision aren't detailed.
- KFC has reportedly dropped PepsiCo products in favor of Coca-Cola.
- Marriott and Costco previously made similar switches to Coca-Cola.
- The moves suggest Coca-Cola may be gaining ground over Pepsi in major foodservice accounts.
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Published there as: “Coke is winning the Pepsi challenge as KFC becomes the latest brand to switch”
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