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KFC Switches U.S. Fountain Drinks to Coca-Cola, Ending 40-Year PepsiCo Run

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GoKawiil Brief

KFC has signed a new beverage partnership with Coca-Cola that will replace PepsiCo in its U.S. restaurants starting January 2027, with full rollout expected by spring 2027. The switch ends a roughly 40-year relationship that began when PepsiCo owned KFC in 1986 and continued even after Yum Brands spun off from Pepsi in 1997. PepsiCo still retains deals covering Taco Bell and KFC's international locations, including a new 10-year Taco Bell agreement.

Why It Matters

GoKawiil's interpretation of the reporting above, not reported fact.

The move signals that Yum Brands' chains can now negotiate beverage deals independently rather than as a package tied to PepsiCo's historic ownership stake, suggesting beverage partnerships are increasingly treated as separate commercial decisions per brand. KFC's simultaneous push into iced coffee, boba and shakes at its new Texas concept restaurant indicates the chain may be positioning drinks as a bigger part of its menu strategy, not just a side offering. PepsiCo's retained ties to Taco Bell and KFC international show the companies' broader relationship remains intact despite the U.S. KFC shift.

Key Takeaways

Source: entrepreneur.com — Jonathan Small, 2026-10-19

Published there as: “KFC Is Making a Big Switch After 40 Years”

Read the original report → The summary and analysis above are GoKawiil's own, written from reporting by the source above. Facts and quotes belong to the original publisher.