GoKawiilToys 'R' Us vendors balk at 180-day payment terms for 120-store rollout
Go! Retail Group, operating Toys 'R' Us under license from WHP Global, is asking suppliers to accept payment terms of up to 180 days as it plans to open 120 new stores by Thanksgiving, according to the New York Post. That's well beyond the industry-standard 30 to 90 days, and some toymakers say they're wary given the chain's 2017 bankruptcy and 2018 liquidation. Basic Fun CEO Jay Foreman criticized the terms publicly, while Go! Retail CEO Gideon Schlessinger said he has seen no vendor hesitation.
GoKawiil's interpretation of the reporting above, not reported fact.
The payment-terms dispute highlights the financial risk retailers can push onto suppliers during rapid expansion, especially for a brand with a bankruptcy history still fresh in vendors' minds. If toymakers resist or demand better terms, it could complicate Toys 'R' Us's ability to stock shelves in time for its planned 160-store footprint. The expansion also reflects a broader bet on adult toy buyers and a rebounding toy market, which grew 17% in the first half of 2026.
- Go! Retail wants up to 180 days to pay vendors, versus the industry norm of 30-90 days.
- Toys 'R' Us aims to reach 160 standalone U.S. stores, many as temporary mall locations, by Thanksgiving.
- Adult shoppers now make up 55% of toy sales, and U.S. toy sales rose 17% in H1 2026, the biggest jump in six years.
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Published there as: “Toys ‘R’ Us Is Opening 120 Stores by Thanksgiving. Here’s Why Some Toymakers Are Nervous.”
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