The CTO vs. CMO AI power struggle - who should really be in charge?

ZDNET A CTO and a CMO walk into a bar. The bartender goes… Who am I kidding? A CTO and CMO would never walk into a bar together. They're too busy arguing about who should be in charge of the company's AI initiatives. 🤭 In today's article, aside from the best dad jokes you'll read all day 😏, we're diving headfirst into the question of who should lead AI in your company. Is it your CTO, CMO, or our mystery guest who's about to pop out of the shadows like a novel or your favorite reality show? Dun dun duuuuuuunnnnnnn! 😱 Also: Want to win in the age of AI? You can either build it or build your business with it If you're new to my work, my name is Lester, but feel free to call me Les. I'm an award-winning performance marketer and chairman of a group of DTC brands, so trust me when I say that what I'm sharing today has been tested and debated frequently in our organization. By the way, if you're looking for practical and helpful AI tips and tricks, sign up for my free newsletter, No ... Read full article.