The Sandbox unveils multi-year partnership with Bruce Lee Enterprises

The Sandbox, a Web3 Lego-like virtual world, announced a multi-year partnership with Bruce Lee Enterprises for Bruce Lee’s return to the “metaverse.” Bruce Lee will enter The Sandbox through a multi-year partnership, beginning with his debut in AdventureWorld: The Wildlands, a new themed neighborhood launching during Alpha Season 5. The experience includes multiple interactive components, such as a Social Hub and a solo-player game called Tao of the Dragon, focused on Bruce Lee’s legacy and philosophy. Fans who participate will receive both digital and real-world rewards, including a Bruce Lee Companion Figurine, wearable nunchucks, and a limited-edition holographic skateboard. A new LAND Sale tied to Alpha Season 5 is now live, allowing players to purchase LAND and become neighbors with Bruce Lee and other featured partners. The lands is meant to get people thinking about how Bruce Lee Enterprises can bring the legendary martial artist, actor, and philosopher into the metaverse. ... Read full article.