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ZDNET's key takeaways
Pixel 10 Pro faces tough competition at $999.
Samsung, Apple, and OnePlus offer strong alternatives.
Last year's Pixel 9 Pro still delivers great value.
Google's latest flagship, the Pixel 10 Pro, is finally here, bringing its Pixelized blend of AI smarts and photographic intelligence to the premium Android space. I'm always excited for the release of a new Pixel, but now more than ever, it faces some tough competition at $999.
Also: I've tested every major foldable phone on the market - here's why Google is suddenly winning
If you're on the fence about whether to pick up Google's newest Pixel, you should consider that several other phones offer equal or greater value for your money, each with its own unique spin on speed, battery life, cameras, and software. Let's take a look at a few key alternatives.
1. Samsung Galaxy S25
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