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Disney+ Revises Terms to Permit Ads on Ad-Free Subscription Tiers

Disney+ amended its Subscriber Agreement in January 2025 to allow advertisements to appear even on plans marketed as "no ads" or "ad-free." Section 2(k) of the new agreement carves out exceptions where ads can run due to streaming rights restrictions, live events, or other limitations, despite the premium tier's original all-ad-free marketing.