McDonald's is using an AI-driven pricing platform that suggests menu prices for individual franchise locations based on local customers' willingness to pay, according to Reuters. The system tracks whether franchisees deviate from its recommendations, and researchers found a Big Mac priced 21% higher at one Fresno store than another just two miles away. McDonald's says the tool offers recommendations rather than mandates and called the reporting 'speculative and uninformed.'
tech.slashdot.org
· 2026-09-29
A new book and recent reports describe how companies are using vast troves of consumer data combined with AI to calculate individualized prices for online shoppers, rather than setting prices based on product cost or general market value. The pricing can vary from person to person depending on data profiles rather than the item itself.
fastcompany.com
· 2026-09-29
OpenAI and Anthropic each released new AI models on the same day, continuing a pattern of frequent announcements. Much of this apparent acceleration reflects companies repackaging capabilities from earlier flagship models into new versions at different price points, rather than pure leaps in underlying capability.
fastcompany.com
· 2026-09-23
GoKawiil