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Dyson launches $499 CameraJet toothbrush after six-year development

Dyson has unveiled its first oral care device, the CameraJet toothbrush, which uses an onboard camera scanning teeth 28 times per second to detect debris and spray targeted mouthrinse to clean between them. Priced at $499, it requires a proprietary nonfoaming toothpaste and will launch in September through Sephora, Best Buy and Amazon. Founder James Dyson said the six-year project stemmed from frustration with dental visits rather than any market analysis.

FTC and 22 states sue Amazon over hidden ad-auction price hikes worth $20 billion

The FTC and attorneys general from 22 states filed suit against Amazon, alleging the company secretly altered its ad-auction pricing after bids closed, extracting over $20 billion in extra charges from roughly 1.2 million advertisers since 2018. The complaint centers on a 'soft reserve' mechanism that reportedly raised final prices on Sponsored Products, Sponsored Brands, and Sponsored Display placements beyond the standard second-price model, with heavier markups during peak shopping periods like the holidays. Amazon has rejected the allegations, saying the government misunderstands how advertisers set bidding strategy.

AWS Executive Ruba Borno Deploys AI Agents Internally to Model Adoption for Clients

Ruba Borno, who leads AWS's Global Specialists and Partners organization, is using AI agents to run her own team's operations while also guiding AWS customers on how to integrate AI into their businesses. Her approach treats internal adoption as a demonstration of the practices she recommends to clients seeking to apply AI advances for measurable business results.

Amazon's 2026 Labor Day Sale Cuts Sony, EcoFlow, Nothing Prices

Amazon's Labor Day sale event is discounting a range of tech products, including Sony's WH-1000XM5 headphones at $198 (a record low) and its newer XM6 model at $60 off. Other deals include the EcoFlow Rapid Pro X laptop power bank at its lowest price this year and Nothing's Ear (3a) earbuds for $79, though some items like grills and griddles have already sold out.

FTC and 22 states sue Amazon over alleged $20 billion ad-auction manipulation scheme

The FTC and attorneys general from 22 states filed suit against Amazon, alleging the company has secretly overridden its own advertising auction results since 2019 to charge higher prices than advertisers actually won. The complaint says internal documents show Amazon applied hidden surcharges to Sponsored Products, Sponsored Brands, and Sponsored Display ads, extracting more than $20 billion from roughly 1.2 million advertisers.

Roku launches OLED Pro TVs starting at $999, exclusive to Amazon

Roku has replaced its LCD-based Pro TV with two new OLED models: the Roku Pro Series OLED and the step-up Roku Pro Series LX OLED, both sold only on Amazon. The base model starts at $999 for 55-inch and 65-inch sizes with a 120Hz panel and Dolby Vision, while the LX version adds a brighter picture, wider color range, 144Hz refresh rate and anti-reflective coating for $1,299 starting October 2026.

Amazon drops Fire TV Stick 4K Select price to $19.99

Amazon has discounted its newest budget streaming device, the Fire TV Stick 4K Select, from its $49.99 list price to $19.99, a 60% cut. The stick supports 4K Ultra HD with HDR10+, runs Amazon's newer Vega OS, and includes Alexa voice control and 8GB of storage.

Amazon adds 'Update Me When' alerts to Alexa Shopping assistant

Amazon launched a new Alexa for Shopping feature called 'Update Me When,' which sends personalized notifications when events like a new product line, book release, or concert announcement could prompt a purchase. Users manually set up these alerts for now, choosing what brands, artists, or products they want tracked.

Amazfit Cheetah 2 Pro gets first-ever Amazon discount, drops to $399.99

Amazon has cut $50 off the Amazfit Cheetah 2 Pro Smart Watch, bringing it from $449.99 to $399.99, an 11% reduction that marks the first recorded price drop for the device since its April 2026 launch. The running-focused smartwatch features a titanium-alloy case, dual-band GPS, a 1.32-inch AMOLED display, and up to 20 days of battery life in lighter use.

Aesto Health breach exposes data of 9.5 million patients across 29 providers

Aesto LLC, which runs Aesto Health's data migration and archiving service for healthcare providers, revealed that an unauthorized actor accessed its AWS infrastructure between December 2 and 18, 2025. The breach, confirmed internally on May 26 after forensic review, exposed sensitive records for over 9.5 million people including Social Security numbers, driver's license numbers, and medical information tied to 29 healthcare clients such as VillageMD and Together Women's Health.

Amazon Third-Party Seller Ships Mug Instead of $1,400 RTX 5080, Fakes Delay Notice

A Reddit user who paid nearly $1,400 for an MSI RTX 5080 SUPRIM Liquid SOC graphics card on Amazon received only a cheap vacuum mug instead. The third-party seller included a pamphlet with AI-generated images claiming the mug was a free gift and that the actual GPU would ship separately in about seven days due to bulk ordering, directing the buyer to a suspicious email address for tracking or refund requests.

FTC Lawsuit Details Amazon's Undisclosed Ad Auction Price Manipulation

A federal lawsuit filed by the FTC alleges that Amazon secretly raised minimum price thresholds in some advertising auctions after bids were already submitted, effectively changing the rules mid-game. The suit claims this practice forced advertisers to pay more than they should have, generating billions in extra revenue for Amazon.