Apple to offer softer App Tracking Transparency prompts in five EU countries
Apple has agreed to revise its App Tracking Transparency consent screens for apps distributed in Germany, France, Italy, Poland, and Romania, following antitrust scrutiny led by Germany's competition regulator. The changes include full-page prompts instead of pop-ups, removal of the word 'track,' relabeled buttons reading 'Allow' and 'Reject,' new colors and formatting, and an optional link to more detailed explanations from developers.