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Amazon is selling the Apple Watch Ultra 4 for $699.99, a $100 discount across multiple colors that matches its lowest price since launch. The smartwatch runs on Apple's new S11 chip and includes Apple Intelligence features like Sound Recognition and Live Rewind, plus improved health sensors and a new Readiness score feature.
9to5Mac published a weekend roundup of discounted Apple products, including the Apple Watch Ultra, AirTag, MacBooks, and AirPods available from various retailers. The deals are time-limited promotional offers rather than official Apple price cuts.
The Apple Watch Ultra 4, which launched with a $799 price tag, is now available on Amazon for $699.99, a $99 reduction. This marks the first significant discount since the watch's release and undercuts the previous 2024 low of $774.
Amazon is selling the Apple Watch Ultra 3 (49mm GPS + Cellular, titanium case, Light Blue Alpine Loop, size L) for $649, down from its $799 list price, a 19% discount. The model carries a 4.7-star Amazon rating and includes features like dual-frequency GPS, satellite Emergency SOS, a sapphire crystal display, and up to 42 hours of battery life.
Amazon is running early Black Friday discounts on Apple accessories, including the AirTag 2 four-pack at $69.99 (about $17.50 each) and AirPods Pro 3 at roughly $50 off. Separately, Apple opened pre-orders for new hardware including an OLED iPad mini, M6 MacBook Pro models, and MacBook Pro units with a PROLED XDR Display, while Best Buy launched its own Week 1 Black Friday doorbuster sale with discounts on Apple Watch Ultra 4 and M5 MacBook Air.
Apple says two new Audio Intelligence features, Siri Recap and Live Rewind, are coming later this year to the Apple Watch Series 12 and Ultra 4. Siri Recap generates AI summaries of conversations that auto-delete after seven days unless saved, while Live Rewind lets users view a text snippet of the last 15 seconds of speech by double-pressing the Digital Crown. Apple expects to roll out both features with the watchOS 27.3 update, due in beta soon.
The Apple Watch Ultra 4 includes an orange action button near the speaker grille that lets users trigger a single assigned command instantly, bypassing menus other Apple Watch models require. The button can also activate an emergency siren to help attract attention in dangerous situations, and it supports a range of assignable commands that pair with new automation features in watchOS 27 and iOS 27.
A review of Apple Watch usage explains that watchOS manages background processes and system caches largely on its own, unlike the periodic reboots recommended for other devices. Apple recommends a restart mainly when storage is too full for a software update, and users can manually clear cached web data through Settings. Hands-on testing found some Apple Watches ran for years without a manual restart and showed no notable performance decline, since watchOS reboots already occur with each software update.
Military.com reported that Air Force veteran David Aladejobi received an Apple Watch notification suggesting possible sleep apnea, which he initially dismissed. After reflecting on his snoring and headaches, he shared the alert with his doctor, leading to a sleep lab referral and a formal sleep apnea diagnosis requiring a CPAP machine.
Amazon is offering steep discounts on M5 Pro MacBook Pro configurations, including $600 off a 2TB 14-inch model and $500 off a 16-inch 24GB model. Both deals bring prices below Apple's pre-price-hike list prices from June. Other current deals include AirPods Pro 3 at $50 off, AirPods Max 2 at $120 off, the M6 Mac mini near $150 off, and a $199 clearance price on a Black Titanium Apple Watch Ultra 3.
A review piece assesses whether the Apple Watch Series 10, released in 2024, still makes sense to purchase in 2026. It notes the watch has already received three major watchOS updates and compares its chip to the newer S11 found in the Series 12, which reportedly doubles RAM to 4GB and improves sensor accuracy.
Weeks after its launch, the Apple Watch Ultra 4 is being sold for $700, down from its $799 list price, with the discount applying to the black titanium model paired with a burgundy trail loop. CNET notes pricing varies by color and band combination and can change without notice.