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YouTube rolls out AI-powered A/B testing, dynamic thumbnails and live dubbing for creators

YouTube announced a set of creator tools built around AI, including Ask Studio for personalized feedback on draft videos, dynamic thumbnails that automatically pick the best image for viewers, and expanded A/B testing that will let creators trial three Shorts cuts starting in 2027. The company also plans live auto-dubbing in real time next year, a 'live showdown' co-hosting feature, and AI auto-tagging of products to boost affiliate earnings, alongside expanding its Amazon affiliate program beyond the U.S.

YouTube adds AI feedback, thumbnail and analytics tools to Studio app

At its Made on YouTube event, YouTube announced updates to its Studio app, including expanding the Ask Studio AI Q&A feature to iOS and Android, and adding AI-driven feedback on unpublished video drafts covering pacing and structure. The app also gains a research feed showing trending content, AI-generated thumbnails and titles matched to a creator's style, and a dynamic thumbnail tool that tests three versions on different audience segments.