GoKawiilTeamflect founder describes shifting routine decisions away from himself as company scaled
The founder of Teamflect, a workplace software company, recounts how his habit of personally approving routine decisions—once efficient at startup scale—became a bottleneck as the company grew. He describes noticing that nearly finished work would stall simply waiting for his sign-off across sales, product, marketing and customer success teams. To fix it, he began assigning clear decision owners, documenting reasoning behind verdicts, and accepting 'good-enough' decisions rather than requiring his final approval.