An Entrepreneur contributor argues that small businesses should treat every customer touchpoint, from storefront cleanliness to website usability, as part of a cumulative experience that builds loyalty. The piece recommends auditing the full customer journey to find hidden friction points rather than assuming where problems lie, and highlights culturally relevant campaigns and consistent service as ways to earn trust.
entrepreneur.com
· 2026-10-03
A guest column for Entrepreneur lists seven categories of risk tied to opening a physical business location, including slip-and-fall hazards, unclear landlord-tenant maintenance duties, accessibility gaps, fire and security issues, insurance shortfalls and weak incident-response plans. It argues these risks differ fundamentally from the operational concerns of an online business, since a physical space introduces hazards tied to floors, doors, parking lots and in-person emergencies.
entrepreneur.com
· 2026-09-30
L.L. Bean's new CEO has directed $50 million toward renovating the company's flagship store in Maine, redesigning it to emphasize immersive, tactile experiences over standard product displays. The revamped space greets visitors with elements like live fish rather than leading with clothing or footwear collections.
fastcompany.com
· 2026-09-13