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2 GoKawiil briefs on this topic

Google faces backlash over self-promotional texts sent through Google Messages

Google has started sending automated texts to Google Messages users through the app's business chat feature, promoting new app features like RCS photo and video quality. The messages appear as a verified conversation from 'Google Messages' but only allow pre-set replies, not user responses. Users can opt out by declining a prompt that appears before the texts begin, or unsubscribe later if they've already accepted.

Google Messages users push back on new auto-updates feature in poll

Google is rolling out a business chat feature in Google Messages that automatically texts users about new app features and updates. A poll of over 1,800 Android Authority readers found more than half consider it unwanted bloat, while roughly a fifth called it a promising addition and the rest are withholding judgment until they see how it works.