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Business Development

2 GoKawiil briefs on this topic

Entrepreneur contributor warns founders against relying on networking over product work

A contributor to Entrepreneur argues that many founders misread networking's value, treating events, panels and coffee meetings as a substitute for building a strong product or service. The piece contends that genuine business relationships form as a byproduct of good work, reliable customer experience and follow-through, not from accumulating contacts.

PR firm owner shares five-step system for balancing growth with client service

An entrepreneur with over 15 years running a public relations firm outlines five practical habits for scaling a business without letting customer service quality slip. The core recommendation is treating business development as a scheduled, recurring task rather than an afterthought squeezed in during slow periods.