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Amazon adds Price History tool and Alexa auto-buy for eligible Prime shoppers

Amazon has built a Price History feature into its shopping interface, showing 30-, 90- and 365-day price trends for products via a button on desktop or a similar option in its app. The company's Alexa for Shopping AI assistant (formerly Rufus) can answer questions about pricing and, for eligible Prime members, automatically purchase an item once it reaches a set target price.

Amazon Raises Echo, Fire TV, Kindle Prices Up to 60% Over Memory Costs

Amazon has increased prices across its device lineup—including Echo, Fire TV, Kindle, and Eero products—by as much as 60%, citing rising memory and storage component costs. The Echo Dot, for instance, jumped overnight from $49.99 to $79.99, a spike confirmed by price-tracking tools like CamelCamelCamel. Amazon says it absorbed these cost increases as long as possible before passing them on to customers, though it plans occasional promotions going forward.