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Claw Machine

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Burger King to feature gold-plated Hello Kitty figurine in claw machine promotion

Burger King is launching a claw machine stunt at its Downey, California location on Oct. 23 at 11 a.m., giving customers a chance to win a one-of-a-kind 14K gold-plated Hello Kitty figurine or a standard Hello Kitty toy. The event launches a broader Sanrio partnership tied to the new Hello Kitty and Friends King Jr. Kids' Meal, which debuted Oct. 20 and includes a blind-box figurine from a set of six characters, five wearing Burger King crowns plus the rare gold Hello Kitty.