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Fox finalizes $22 billion acquisition of Roku

Fox has officially completed its $22 billion purchase of Roku, closing one of the largest media deals in recent years. Fox says the combined company is now the third-largest television business in the U.S. by viewership, with Roku founder Anthony Wood remaining to lead the streaming platform's continued development. The deal closed far ahead of schedule, after the companies had originally projected completion in the first half of 2027.

Jersey Mike's shifts 20% of $200M ad budget to digital marketing in 2026

Jersey Mike's CEO Charlie Morrison said the sandwich chain had almost no digital marketing spend before this year, despite an annual advertising budget exceeding $200 million. In 2026, about 20% of that budget moved into paid social, search, and connected TV. The chain reported loyalty sign-ups up 21%, digital sales now at 43% of total sales, and systemwide sales up 11% to $1.2 billion.

Roku launches Labs hub for experimental first-party apps and games

Roku rolled out a Roku OS update adding a new 'Roku Labs' section to the Home Screen, giving U.S. users access to experimental in-house apps including weather and stock trackers plus a game called Roku Dash set in its Roku City screensaver. The company also expanded its personalized Home Screen to Mexico and Brazil, added weather queries to its voice assistant, introduced mix-and-match streaming bundles with smaller services, and open-sourced the software behind its remote, Roku LT OS.