GoKawiilAmazon secures six-year Emmys streaming rights for $120 million
Amazon has announced a six-year deal to stream the Emmy Awards on Prime Video starting in 2027, with the event available free worldwide without requiring a Prime subscription. The company reportedly paid between $20-25 million annually, totaling over $120 million for the rights. This move marks a shift of the Emmys from traditional TV to a streaming platform, reflecting broader industry trends.