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Early Customers

1 GoKawiil brief on this topic

AI startup camp: most founders built products fast, but only 1 in 10 landed a paying customer

An eight-week startup camp run by the author's company drew more than 500 first-time founders from over 50 countries. Using AI tools, most participants had a working product within a couple of weeks, but only about one in ten converted that into an actual paying customer. Founders who succeeded reported that early sales came through personal networks and direct conversations rather than cold outreach or advertising.