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Energy Consumption

3 GoKawiil briefs on this topic

Data center industry turns to children's books and school outreach to counter local opposition

Trade group 7x24 Exchange International is promoting a children's story, 'What is a Data Center?,' featuring a honey badger character touring a facility to learn why data centers matter. The effort is part of a broader push by data center companies and industry groups—including job programs, tax-break lobbying, and local chapter outreach like the Potomac chapter of the Association for Computer Operations Management—to build goodwill with communities and young people as opposition to large data center construction grows.

AP-NORC poll: 53% of Americans now 'extremely' worried about AI's environmental toll

A new survey from The Associated Press-NORC Center for Public Affairs Research and the University of Chicago's Energy Policy Institute finds that 53% of Americans are extremely or very concerned about AI's environmental impact, up from 41% a year ago. The rise is driven largely by Democrats, though the poll also shows widespread unease about the local effects of data centers that power AI and cloud computing.

Climate Scientist Logs Energy Use of 1,138 Claude Code AI Prompts

Zeke Hausfather, a climate scientist who relies on AI for research, spent eight weeks tracking 1,138 prompts he sent to Claude Code to estimate the electricity consumed at the data centers processing them. His findings suggest that AI agents, which perform multi-step autonomous tasks, draw significantly more power than the simple chatbot queries tech companies typically cite as low-energy examples.