Creators earn up to $6,000 monthly making undisclosed ads on TikTok
A growing number of TikTok creators are being paid by brands to produce content that mimics organic user videos while hiding its promotional nature, according to reporting from The Wall Street Journal. Creators like Ceci Beck and Brooks Langford say they earn between $1,000 and $6,000 a month from this work, and one campaign manager reportedly told a creator to deny that a video was sponsored when asked directly.