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Go To Market Agents

1 GoKawiil brief on this topic

Enterprise AI adoption lags in sales as coding agents surge ahead

An Entrepreneur contributor argues that while AI coding agents have been rapidly embraced by software teams, autonomous agents for go-to-market functions like sales and marketing remain underused. The piece attributes this gap not to AI capability limits but to fragmented, duplicated sales data that lacks connection to reliable external signals needed for commercial decisions.