GoKawiilAmazon lets customers text Alexa to shop, starting limited US rollout
Amazon has launched a new Alexa for Shopping feature that lets users text the AI assistant to place orders, request reorders, or search for gifts, including by sending photos for product matches. The feature is currently available to select US customers who sign up, with a broader rollout planned in coming weeks. Alexa can also track pricing history, set sale alerts, and report delivery status via text, with requests syncing to the Amazon Shopping app and website.